• Developing and managing publication plans
• Writing clinical papers, thought pieces, reviews
• Developing creative ways of adding interest to a basic message
• Producing strategies for compounds to give them a raison d’être in the
marketplace
• Running meetings that range from small GP focus groups to large scale symposia
• Developing strategies and messages that work across international borders
• Building relationships with NGOs, professional societies and consumer
organisations
• Strategy advice and the management of internal and external messages in an
issue or crisis
• Corporate communications
• Developing disease area programmes for companies with several products in the
same area
